Case Studies – AUDEMARS PIGUET X MARVEL

Earlier, the luxury Swiss watchmaker, Audemars Piguet celebrated the official launch of their collaboration with Marvel Entertainment and revealed a limited-edition Royal Oak Concept dedicated to Black Panther’s Universe on the live show. The unique timepiece is inspired by the Black Panther’s cutting-edge suit, features a detailed, hand-painted white gold effigy of the superhero on the dial, with a flying tourbillon complication at 6 o’clock. The piece, a limited edition of 250 pieces, is presented in a newly redesigned 42mm titanium case with a black ceramic bezel on a purple rubber strap.

 

This futuristic master watch was showcased in Hong Kong between 10 April and 14 April at H Queen’s 19/F. Walking through the entrance, a burst of noble and mysterious fragrance pounced on the face. This is the Chii Scent’s special recommendation for this exhibition based on the spatial layout, lighting, and other factors. Integrating the character and market positioning of the displayed timepiece. Chii Scent presented this luxury, uplifting aroma to AUDEMARS PIGUET X MARVEL.

 

Citrusy top-notes of orange and grapefruit create a sparkling accent for sunny fruit accord that opens the aroma. A rich fruity floral signature balances night blooming jasmine and fresh-picked roses with cassis and prune, while hints of ozone create a shimmering effect. Complex musk tones intertwine with rare woods and a hint of vanilla at the base of the scent. Luxurious, uplifting, and elegant. This signature aroma is precious and sophisticated, forming a strong collision with the mysterious venue with black and purple lighting.

 

Chii Scent aims at enriching the servicescape of the exhibition through scent and hopes that the chosen aroma can highlight the products’ poise and improve the visitors’ experience.

Image References:
AudemarsPiguet Official Weibo Account – @爱彼AudemarsPiguet